Section Analytics Overview

Section Analytics is a performance dashboard available to Pro plan subscribers that shows how each installed section is performing on your Shopify store. Instead of guessing which sections are engaging your visitors, you get actual data to make informed design decisions.

Section Analytics is available on the Pro Monthly ($9/month) and Pro Annual ($81/year) plans only. It is not available on the Free plan. If you are not on Pro, the Analytics page will prompt you to upgrade.

How to Access Analytics

Click Analytics in the left sidebar of the Iconic Sections app. The dashboard loads with data for all sections currently installed on your store.

Analytics data begins collecting from the moment sections are installed on your store. There is no historical data available for time periods before installation, and no data is available for sections that have not yet been installed.

Choosing a Time Range

At the top of the Analytics page, use the Time Range selector to choose your reporting period:

  • Last 30 days

  • Last 60 days

  • Last 90 days

All metrics on the page update to reflect the selected period.

Performance Overview

The Performance Overview section shows four top-level metrics for all your sections combined during the selected period:

  • Total Views — the total number of times any of your sections was seen by a visitor

  • Total Clicks — the total number of clicks across all sections

  • Average CTR — the average click-through rate across all sections (clicks ÷ views × 100)

  • Average Time Spent — the average time visitors spent looking at your sections

These numbers give you a quick read on overall engagement before diving into individual section performance.

Top Performing Sections

This section highlights which sections stand out in three categories:

  • Highest CTR — the section getting the most clicks relative to the number of views

  • Highest Engagement — the section where visitors spend the most time and scroll the deepest

  • Most Closed — the section associated with the most visitor exit or conversion interactions

Use these to identify which sections are your strongest performers and consider featuring them more prominently on your store.

Recommendations

The Recommendations panel flags sections that may need attention and suggests specific improvements. Each recommendation is labeled with one of these signals:

  • High Click Rate — performing well; continue as is

  • Low Engagement — visitors are not spending much time or interacting; the section may need stronger content or a call-to-action

  • High CTR — strong performance; consider A/B testing or promoting this section further

Act on the low engagement flags first — those sections represent the biggest opportunity for improvement.

Detailed Section Analytics Table

At the bottom of the page, a table lists every installed section with its individual metrics:

  • Views

  • Clicks

  • Avg. Time Spent

  • Avg. Scroll Depth

  • CTR

Sort the table by any column to find your best and worst performing sections quickly.